Samsung UE50TU7100KXXU 50inch Crystal UHD 4K LED SMART TV HDR10+

Crystal Display – Don’t settle for anything less than long-lasting, crystal clear colour. Samsung delivers pure colours, sharp contrast and brightness worthy of 4K resolution standards.

Crystal Processor 4K – Relax with a TV that adapts to give you the very best 4K picture and targeted sound.

Watch every scene burst from the screen with a bright, detailed picture with Samsung HDR TV.

Samsung UHD offers a neat solution for keeping all your TV cables tidy, hiding them away right in the stand. This helps you reduce your clutter so you can fully enjoy your TV’s beautiful design.

Unlock gaming TV technology and stay one step ahead of the competition with picture and sound that adapts as fast as you game. Never miss an overtaking move in your favourite racing game thanks to incredibly low lag rates. Lose yourself in a fantasy world with optimal picture quality. Overcome the difficult levels by using Samsung Multi View* to watch the latest walk-through whilst playing – all at once on the same screen.

Game Enhancer is available on selected game consoles. *Available on TU8500 and above. Only supports Android OS based smartphone.

Less time searching and more time watching with tailored recommendations. Finally, all your favourite content from BBC and Netflix* in one place – your Samsung Smart TV. Our Universal Guide recommends popular shows and content tailored just for you, meaning you can watch more of what you love.